Of all the features Google Analytics provides one of the most valuable is custom variables. New clients are often unfamiliar with custom variables and unaware of the insights that can be gained by using them. We have compiled our favourite custom variables to get you thinking about how they can enrich your analytics.
Lens10 will be showcasing DataTrue at Adobe Summit, March 19-23 2017 in Las Vegas. DataTrue audits, monitors, and validates data collected by website
Google has announced it has removed the five-report limit on the free version of Google Data Studio, effective immediately.
The growing role of data in business decision making necessitates an effective way to communicate that data. Google Data Studio is Google’s response to the demand for a compelling visualisation tool.
Lens10 has been recognised as an Adobe Solution Partner at the Community level, Specialised in Adobe Analytics for Asia Pacific.