Lens10 is a Google Marketing Platform Sales Partner
Lens10 is an authorised Sales, Service and Technology Partner for Google Analytics. Lens10 is also certified for specific products within the Google Analytics 360 suite including Analytics, Tag Manager, Optimise and DataStudio.
This accreditation is not just handed out to anyone. There is a stringent application process whereby Google inspected us and our work, to the point that there were satisfied that Lens 10 was prestigious enough to be awarded accreditation. This process included Lens 10 providing an overview of our web analytics measurement planning process, as well as providing Google with comprehensive details of 3 verifiable, paid, expertly deployed Google Analytics projects with 3 different clients, who Google could contact for reference. Lens 10 also had to provide additional evidence of our web analytics expertise, including a number of speaking engagements at conferences that Lens 10 has participated in.
As a Google Marketing Platform Sales Partner, Google requires Lens 10 to attend the Google Analytics Certified Partners Summit annually at the Google worldwide headquarters. This Summit represents the pinnacle of the global web analytics community, and ensures we are kept abreast of the latest developments in the world of web analytics. Additionally, Lens 10 lodges quarterly reports with Google detailing the Analytics projects that Lens 10 has worked on in that quarter, as a means of ensuring that our analytics experience and expertise continues to grow and evolve.
This entire process is in place so that Google feels confident in accrediting Lens 10 as an organisation that Google is comfortable to partner with, and for Google to ensure that Lens 10 is truely one of the foremost web analytics experts in Australia. As our continued status as a Google Marketing Platform Sales Partner attests to, we feel confident in saying that we are.